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ViralFarm vs Blotato: features, pricing and channels

Why creators and small teams pick ViralFarm over Blotato: what each costs, where it publishes and what it does for you.

Last checked October 2026

Scheduler + AI agents

ViralFarm is your agentic social media scheduler

Plan and publish to every channel from one calendar, or let Claude and ChatGPT schedule for you through our MCP server and API.

Start for $0No credit card required
Works withClaudeChatGPTCursor

At a glance

ViralFarm

Your agentic social media scheduler: plan and publish to every channel from one calendar, or let your AI agent schedule for you.

ViralFarm is your agentic social media scheduler built for creators and small teams. Schedule and publish to TikTok, Instagram, Pinterest, LinkedIn, Threads, Facebook, YouTube and X, plus blog posts to WordPress, from one calendar and queue. Write once and tailor the caption for each channel, bulk-schedule a week of posts in one go, publish now or save drafts, and post every format that matters: Reels, Stories, carousels, Shorts, Instagram trial reels, TikTok drafts and long posts for X Premium accounts. When the queue runs low, ViralFarm can fill it with slideshows, carousels and pins built on templates modeled after posts that went viral.

What sets ViralFarm apart is that it is built for AI agents. Its MCP server and REST API let Claude, Claude Code, ChatGPT, Codex, Cursor, Windsurf and any MCP client schedule and publish for you on autopilot: upload your photos and videos, post them across every channel on a schedule you describe in plain words, or run one of the preset viral templates to create the post first. Agent access is included on every plan, even Free, and posts your agent writes use no ViralFarm credits.

Best for: Creators, founders and small teams who want one calendar for every channel, run by hand or by their AI agent

  • Schedule to 8 networks + WordPress
  • Bulk scheduling + calendar
  • MCP + API on every plan
  • Free plan, no credit card
Start free

Blotato

An AI content studio plus a social media API and MCP server that writes, designs and publishes posts to 9 networks.

Blotato pairs an AI content studio with publishing. It turns YouTube videos, articles, PDFs or a topic into posts, generates images, carousels, infographics and AI videos with voiceovers from templates, and publishes to X, LinkedIn, Facebook, Instagram, Pinterest, TikTok, Threads, Bluesky and YouTube. A REST API, a hosted MCP server and n8n and Make nodes come with every paid plan, and DM automation covers Instagram and Facebook.

Best for: Solo creators and AI-automation builders producing video and visual content at volume

Pricing and plans

ViralFarm

  • Free$0

    2 channels, 20 published posts a month, no credit card

  • Starter$12/mo

    3 channels, unlimited posts, 150 AI credits a month

  • Pro$29/mo

    8 channels, unlimited posts, 400 AI credits a month

  • Premium$39/mo

    15 channels, unlimited posts, 1,000 AI credits a month

Free plan with no credit card. Paid plans billed monthly; Pro and Premium include a 7-day trial for first-time subscribers.

Blotato

  • Starter$29/mo

    20 accounts, 1,250 AI credits a month, unlimited AI writing, API and MCP

  • Creator$97/mo

    40 accounts, 5,000 AI credits a month, faster video processing

  • Agency$499/mo

    100 accounts, 28,000 AI credits a month, dedicated video processing and support

Yearly billing saves about 17% (12 months for the price of 10) and is chosen from the billing portal. Every plan starts with a 7-day free trial that needs a card, grants 60 AI credits and excludes the API and MCP; creating an API key ends the trial and starts the paid plan. AI credits pay only for images and video, roll over month to month, and extra packs are $6 per 1,000. There is no free plan.

Channels

ChannelsViralFarmBlotato
InstagramYesYes
FacebookYesYes
TikTokYesYes
X (Twitter)Yes1Yes
LinkedInYesYes
PinterestYesYes
YouTubeYesYes
ThreadsYesYes
BlueskyNoYes
Google Business ProfileNoNo
RedditNoNo
MastodonNoNo
WordPressYes2No
TelegramNoNo
  1. 1.ViralFarm, X (Twitter): Plain posts on every plan; posts with a link need a paid plan (30, 90 or 150 a month).
  2. 2.ViralFarm, WordPress: Blog posts.

Publishing

PublishingViralFarmBlotato
Schedule postsYesYes
Publish nowYesYes
Calendar viewYesYes
DraftsYesLimited1
One post to many channelsYesYes
Per-channel captionsYesYes
Carousels / multi-image postsYesYes
Video posts (Reels, TikTok, Shorts)YesYes
Instagram StoriesYes2Yes
Bulk schedulingYesLimited3
Recurring / evergreen queueNoNo4
  1. 1.Blotato, Drafts: Web app drafts stay in the browser session where you made them, not across devices.
  2. 2.ViralFarm, Instagram Stories: Instagram Stories, plus Instagram trial reels and TikTok send-to-drafts.
  3. 3.Blotato, Bulk scheduling: Bulk runs through the API or n8n/Make automations; no CSV import found in the help center.
  4. 4.Blotato, Recurring / evergreen queue: Recurring weekly time slots, but no evergreen recycling.

Features

FeaturesViralFarmBlotato
Post from Claude / ChatGPT (MCP)Yes1Yes
Public APIYes2Yes3
AI caption & post writingYesYes
AI-designed carousels & graphicsYes4Yes
Viral post templatesYes5Yes
AnalyticsNoYes6
Social inbox (comments & DMs)NoLimited7
Team approvalsNoNo8
Link in bioNoNo
Free planYes9No
Free trialLimited10Yes
Mobile appNo11No12
Self-hostable / open sourceNoNo
  1. 1.ViralFarm, Post from Claude / ChatGPT (MCP): Every plan, including Free: 1 API key on Free, then 3, 10 or unlimited.
  2. 2.ViralFarm, Public API: Same API keys as the MCP server, on every plan.
  3. 3.Blotato, Public API: Included on every paid plan, not during the trial.
  4. 4.ViralFarm, AI-designed carousels & graphics: Slideshows, carousels and Pinterest pins from a link, topic or text; uses AI credits (slideshow 4, pin 1).
  5. 5.ViralFarm, Viral post templates: Templates modeled after posts that went viral.
  6. 6.Blotato, Analytics: 8 of its 9 networks; LinkedIn returns no metrics yet.
  7. 7.Blotato, Social inbox (comments & DMs): Comments, DMs and DM automation on Instagram and Facebook only.
  8. 8.Blotato, Team approvals: One user per account; team access means sharing the login.
  9. 9.ViralFarm, Free plan: 2 channels and 20 published posts a month, no credit card.
  10. 10.ViralFarm, Free trial: 7-day trial of Pro or Premium for first-time subscribers.
  11. 11.ViralFarm, Mobile app: Works in the mobile browser.
  12. 12.Blotato, Mobile app: Mobile-friendly website, no app.

Yes Limited: higher plans only, a paid add-on, or restricted (see the numbered notes) No: not offered, or not documented anywhere we checked

Which one should you choose?

Choose ViralFarm if…

  • You want drafts and bulk scheduling in the app. ViralFarm has both built into one calendar and queue for 8 networks. Blotato keeps drafts in the browser session where you made them, and bulk posting runs through its API or n8n and Make.
  • You want to start free, AI agent included. ViralFarm Free gives you 2 channels and 20 published posts a month with no card, and Claude, ChatGPT or Cursor can schedule for you through its MCP server even on Free. Blotato has no free plan, and its 7-day trial needs a card and leaves out the API and MCP server.
  • You run a few channels and want a smaller bill. ViralFarm Starter is $12 a month for 3 channels with 150 AI credits, while Blotato starts at $29.
  • You publish blog posts to WordPress next to your social posts. Blotato publishes only to its 9 social networks.

Blotato may suit you if…

  • You want AI video in the same tool: faceless and AI-avatar videos with ElevenLabs voiceovers and captions.
  • You post to Bluesky, which ViralFarm does not support, or run more than 15 accounts. Starter covers 20 accounts for $29 a month.
  • You want post analytics and DM automation on Instagram and Facebook.

Frequently asked questions

Is ViralFarm better than Blotato?

For creators and small teams who want one calendar on a budget, yes. ViralFarm schedules to TikTok, Instagram, Pinterest, LinkedIn, Threads, Facebook, YouTube and X plus WordPress, with drafts and bulk scheduling built in, a free plan with no card and paid plans from $12 a month. Blotato fits better if you need AI video or more than 15 accounts.

How much does Blotato cost in 2026?

Starter is $29 a month for 20 accounts, Creator is $97 for 40 and Agency is $499 for 100, each with a monthly allowance of AI credits. Yearly billing saves about 17%. There is no free plan, only a 7-day trial that needs a card. ViralFarm has a free plan with no card, then Starter at $12, Pro at $29 and Premium at $39 a month.

Can I use the Blotato API or MCP server during the free trial?

No. Blotato's trial excludes the API and MCP server, and generating an API key ends the trial and starts the paid Starter plan. ViralFarm's MCP server and REST API work with Claude, ChatGPT, Cursor and any MCP client on every plan, including Free, and posts your own agent writes through MCP use no ViralFarm credits.

Which networks does each tool publish to?

Blotato publishes to X, LinkedIn, Facebook, Instagram, Pinterest, TikTok, Threads, Bluesky and YouTube. ViralFarm publishes to TikTok, Instagram, Pinterest, LinkedIn, Threads, Facebook, YouTube and X, plus blog posts to WordPress. Only Blotato covers Bluesky, and only ViralFarm covers WordPress.

Does ViralFarm include analytics and AI video like Blotato?

Not yet. ViralFarm focuses on scheduling and publishing, including the Reels, TikToks and Shorts you upload, and on generating slideshows, carousels, Pinterest pins and text posts when your queue needs them. If post analytics or AI avatar videos matter most, Blotato covers both.

How we compared

We read each tool's public pricing page, feature pages and help center and recorded what every plan includes. Yes means the feature is available as described. Limited means it is only on higher plans, sold as an add-on, or restricted in a way the numbered note explains. No means it is not offered, or we found no documentation of it. ViralFarm's column lists only features that are live in production today.

Try ViralFarm free

Schedule and publish to every channel from one calendar, or let your AI agent do it for you.

Start for $0No credit card required

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