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ViralFarm vs OneUp: features, pricing and channels
Why creators and small teams pick ViralFarm over OneUp: what each costs, where it publishes and what it does for you.
Last checked October 2026
Scheduler + AI agents
ViralFarm is your agentic social media scheduler
Plan and publish to every channel from one calendar, or let Claude and ChatGPT schedule for you through our MCP server and API.
Claude
ChatGPTCursorAt a glance
ViralFarm
Your agentic social media scheduler: plan and publish to every channel from one calendar, or let your AI agent schedule for you.
ViralFarm is your agentic social media scheduler built for creators and small teams. Schedule and publish to TikTok, Instagram, Pinterest, LinkedIn, Threads, Facebook, YouTube and X, plus blog posts to WordPress, from one calendar and queue. Write once and tailor the caption for each channel, bulk-schedule a week of posts in one go, publish now or save drafts, and post every format that matters: Reels, Stories, carousels, Shorts, Instagram trial reels, TikTok drafts and long posts for X Premium accounts. When the queue runs low, ViralFarm can fill it with slideshows, carousels and pins built on templates modeled after posts that went viral.
What sets ViralFarm apart is that it is built for AI agents. Its MCP server and REST API let Claude, Claude Code, ChatGPT, Codex, Cursor, Windsurf and any MCP client schedule and publish for you on autopilot: upload your photos and videos, post them across every channel on a schedule you describe in plain words, or run one of the preset viral templates to create the post first. Agent access is included on every plan, even Free, and posts your agent writes use no ViralFarm credits.
Best for: Creators, founders and small teams who want one calendar for every channel, run by hand or by their AI agent
- Schedule to 8 networks + WordPress
- Bulk scheduling + calendar
- MCP + API on every plan
- Free plan, no credit card
OneUp
A social media scheduler with repeating posts, automatic cross-posting, a social inbox, analytics and an API and MCP server.
OneUp has been scheduling posts since 2016 and covers Instagram, Facebook (Pages, Groups and personal profiles), TikTok, YouTube, LinkedIn, Pinterest, X, Threads, Bluesky, Google Business Profile, Snapchat and Discord. Its distinctive tools are repeating posts, automatic cross-posting from one account to others, RSS auto-posting, Instagram and Facebook DM automations and social listening. Every plan includes an inbox, analytics, link in bio, mobile apps and an API and MCP server; there is no free plan, only a 7-day trial.
Best for: Small businesses and agencies that repost and cross-post across many accounts
Pricing and plans
ViralFarm
- Free$0
2 channels, 20 published posts a month, no credit card
- Starter$12/mo
3 channels, unlimited posts, 150 AI credits a month
- Pro$29/mo
8 channels, unlimited posts, 400 AI credits a month
- Premium$39/mo
15 channels, unlimited posts, 1,000 AI credits a month
Free plan with no credit card. Paid plans billed monthly; Pro and Premium include a 7-day trial for first-time subscribers.
OneUp
- Basic$25/mo
5 social accounts, 300 scheduled posts, no extra team members
- Intermediate$60/mo
15 social accounts, unlimited posts, 2 extra team members, approvals
- Growth$120/mo
30 social accounts, unlimited posts, 8 extra team members, X analytics
- Business$300/mo
80 social accounts, unlimited posts, 20 extra team members
- EnterpriseFrom $1,000/mo
More than 100 accounts, SOC 2 and ISO 27001
Monthly prices shown; annual billing brings them to $15, $48, $84 and $240 a month. Every plan has a 7-day free trial, and there is no free plan. Extra accounts cost $5, $4, $3 or $1 a month depending on the plan. X is capped at 2 to 10 accounts by plan, and posts with links on X need a separate add-on ($50/mo per 250 link posts); without it, links are removed.
Channels
| Channels | ViralFarm | OneUp |
|---|---|---|
| Yes | Yes | |
| Yes | Yes | |
| TikTok | Yes | Yes |
| X (Twitter) | Yes1 | Yes2 |
| Yes | Yes | |
| Yes | Yes | |
| YouTube | Yes | Yes |
| Threads | Yes | Yes |
| Bluesky | No | Yes |
| Google Business Profile | No | Yes |
| No | No3 | |
| Mastodon | No | No |
| WordPress | Yes4 | No |
| Telegram | No | No |
- 1.ViralFarm, X (Twitter): Plain posts on every plan; posts with a link need a paid plan (30, 90 or 150 a month).
- 2.OneUp, X (Twitter): Link posts need the paid "X link post" add-on; 2 to 10 X accounts by plan.
- 3.OneUp, Reddit: Posting stopped 2026-06-17 when Reddit cut API access.
- 4.ViralFarm, WordPress: Blog posts.
Publishing
| Publishing | ViralFarm | OneUp |
|---|---|---|
| Schedule posts | Yes | Yes |
| Publish now | Yes | Yes |
| Calendar view | Yes | Yes |
| Drafts | Yes | Yes |
| One post to many channels | Yes | Yes |
| Per-channel captions | Yes | Yes1 |
| Carousels / multi-image posts | Yes | Yes |
| Video posts (Reels, TikTok, Shorts) | Yes | Yes |
| Instagram Stories | Yes2 | Yes |
| Bulk scheduling | Yes | Yes3 |
| Recurring / evergreen queue | No | Yes4 |
- 1.OneUp, Per-channel captions: Per-network customization in the composer, not in the bulk uploader.
- 2.ViralFarm, Instagram Stories: Instagram Stories, plus Instagram trial reels and TikTok send-to-drafts.
- 3.OneUp, Bulk scheduling: CSV and bulk image/video upload on every plan.
- 4.OneUp, Recurring / evergreen queue: Repeating posts and repeat-by-timeslot on every plan.
Features
| Features | ViralFarm | OneUp |
|---|---|---|
| Post from Claude / ChatGPT (MCP) | Yes1 | Yes |
| Public API | Yes2 | Yes3 |
| AI caption & post writing | Yes | Yes |
| AI-designed carousels & graphics | Yes4 | Limited5 |
| Viral post templates | Yes6 | No |
| Analytics | No | Yes7 |
| Social inbox (comments & DMs) | No | Yes |
| Team approvals | No | Limited8 |
| Link in bio | No | Yes |
| Free plan | Yes9 | No |
| Free trial | Limited10 | Yes |
| Mobile app | No11 | Yes |
| Self-hostable / open source | No | No |
- 1.ViralFarm, Post from Claude / ChatGPT (MCP): Every plan, including Free: 1 API key on Free, then 3, 10 or unlimited.
- 2.ViralFarm, Public API: Same API keys as the MCP server, on every plan.
- 3.OneUp, Public API: Scheduling via API on every plan; replies, analytics and media hosting from Intermediate.
- 4.ViralFarm, AI-designed carousels & graphics: Slideshows, carousels and Pinterest pins from a link, topic or text; uses AI credits (slideshow 4, pin 1).
- 5.OneUp, AI-designed carousels & graphics: AI image generation in the composer plus Canva; no designed carousels.
- 6.ViralFarm, Viral post templates: Templates modeled after posts that went viral.
- 7.OneUp, Analytics: Every plan; X analytics only on Growth and Business.
- 8.OneUp, Team approvals: Team members and approvals start on Intermediate ($60/mo).
- 9.ViralFarm, Free plan: 2 channels and 20 published posts a month, no credit card.
- 10.ViralFarm, Free trial: 7-day trial of Pro or Premium for first-time subscribers.
- 11.ViralFarm, Mobile app: Works in the mobile browser.
Yes Limited: higher plans only, a paid add-on, or restricted (see the numbered notes) No: not offered, or not documented anywhere we checked
Which one should you choose?
Choose ViralFarm if…
- You want to start free and pay less for unlimited posts. ViralFarm is free for 2 channels, Starter is $12 a month for 3 with unlimited posts, and Premium is $39 for 15. OneUp has no free plan, Basic caps you at 300 posts for $25, and unlimited posts start at $60 a month.
- You post links to X. ViralFarm paid plans include 30, 90 or 150 X link posts a month with no add-on, and plain X posts work on every plan, Free included. OneUp removes links from X posts unless you buy its $50 a month add-on.
- You publish blog posts to WordPress as well as social posts. ViralFarm schedules both from one calendar; OneUp does not publish to WordPress.
- When you need posts to schedule, ViralFarm makes them. It turns a link, topic or pasted text into TikTok and Instagram slideshows, carousels and Pinterest pins on templates modeled after posts that went viral, and your AI agent can do the same through the MCP server. OneUp's AI writes captions and generates single images.
OneUp may suit you if…
- You reuse content heavily and want repeating posts, RSS auto-posting and automatic cross-posting from one account to your others.
- You need a social inbox with Instagram and Facebook DM automations, social listening, analytics, link in bio and native mobile apps.
- You post to Bluesky, Google Business Profile, Snapchat, Discord or personal Facebook profiles and groups.
Frequently asked questions
Is ViralFarm better than OneUp?
For creators and small teams, yes. ViralFarm has a free plan, gives you unlimited posts from $12 a month, includes 30 to 150 X link posts a month on paid plans with no add-on, and schedules WordPress blog posts in the same calendar as your social posts. It can also make slideshows, carousels and pins when your queue runs low. OneUp fits better if you mainly repeat and cross-post existing content and need an inbox, listening and mobile apps.
How much does OneUp cost compared with ViralFarm?
ViralFarm costs less to start: a free plan, then Starter at $12, Pro at $29 and Premium at $39 a month, all with unlimited posts. OneUp has no free plan. Basic is $25/mo with a 300-post cap, Intermediate $60/mo, Growth $120/mo and Business $300/mo on monthly billing, or $15, $48, $84 and $240 a month billed yearly. Enterprise starts at $1,000/mo.
Does OneUp have a free plan?
No. OneUp offers a 7-day free trial on every plan, and refunds in full if you cancel within a week after the trial ends. ViralFarm has a free plan with 2 channels and 20 published posts a month, with no credit card needed.
Can OneUp post links to X?
Only with an add-on. Because X charges per link post through its API, OneUp removes links from X posts unless you buy its X link post add-on, sold in $50/mo blocks of 250 link posts. Plans also cap how many X accounts you can connect, from 2 on Basic to 10 on Business. ViralFarm needs no add-on: plain X posts work on every plan, Free included, and paid plans include 30, 90 or 150 X link posts a month on Starter, Pro and Premium.
Can I post from Claude or ChatGPT with either tool?
Yes, both have MCP servers and APIs. ViralFarm's let Claude, ChatGPT, Cursor and any MCP client upload media and schedule or publish across every channel, on every plan including Free, and your agent can also generate a slideshow or pin. OneUp's API and MCP server schedule posts on every plan, and reply to comments and pull analytics from Intermediate up.
Which networks does each tool support?
Both publish to Instagram, Facebook, TikTok, X, LinkedIn, Pinterest, YouTube and Threads. ViralFarm also publishes blog posts to WordPress. OneUp adds Bluesky, Google Business Profile, Snapchat and Discord, and stopped Reddit posting in June 2026 after Reddit cut its API access.
How we compared
We read each tool's public pricing page, feature pages and help center and recorded what every plan includes. Yes means the feature is available as described. Limited means it is only on higher plans, sold as an add-on, or restricted in a way the numbered note explains. No means it is not offered, or we found no documentation of it. ViralFarm's column lists only features that are live in production today.
OneUp sources · checked October 9, 2026
- oneupapp.io/price
- oneupapp.io
- oneupapp.io/x-features
- help.oneupapp.io/en-us/article/what-is-the-pricing-is-there-a-free-plan-1yym7xl
- help.oneupapp.io/en-us/article/does-oneup-have-a-mobile-app-1wxxoj9
- help.oneupapp.io/en-us/article/does-oneup-have-an-api-or-mcp-server-or-webhooks-3octje
- help.oneupapp.io/en-us/article/does-oneup-support-reddit-1oikxnt
- help.oneupapp.io/en-us/article/link-posts-on-x-whao47
- help.oneupapp.io/en-us/article/drafts-hkpl63
- help.oneupapp.io/en-us/article/how-to-create-ai-generated-images-in-oneup-xqoyv5
- help.oneupapp.io/en-us/article/are-you-able-to-customize-posts-for-each-social-network-r6nm72
ViralFarm sources
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Schedule and publish to every channel from one calendar, or let your AI agent do it for you.
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